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Written by Administrator
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The Benefits of Using Good Keywords
For the last year I've been aggressively marketing my own website, experimenting with the various marketing tools such as PPC (pay per click), press releases, blogs, link exchanges and affiliate programs. Of all of these methods the ONE method that worked consistently the BEST were the ones that involved CONTENT.
That means that I wrote an article based on a good keyword phrase and then I added that article to my website (I made a page just for that article). I also added that article to a press release and sent it to out to news aggregators on the Internet and I also added that article to my blog (although I admit I didn't always get to the blog but most of the time I did!).
I wrote as often as I could. Sometimes the articles were 1000 words, other times they were just 200 words. The main idea (in my mind) was to get something out there about the keyword phrase I wanted to market.
Did it work with just one article? I don't think so. I think the impact came from adding new original content to the website often and providing a large mix of keyword phrases, all with the same theme of course,
Google, especially LOVES to see new and original content additions on websites. That's partly why I've been providing new keyword phrases each month to my clients, that's why I send out crazy holiday cards to my clients!
All of this are part of efforts to get my clients to think about new information to add to their websites. More Information = More Traffic = More Sales = More Profits!
All of this are part of efforts to get my clients to think about new information to add to their websites. More Information = More Traffic = More Sales = More Profits!
According to the latest numbers in a variety of SEO forums and research, 84% of Internet users find websites via search engines. The majority of that 84% begins the search by looking for information. If all these people are looking for information, why not put that information on YOUR website? That's how the process of gaining trust over the Internet begins. By giving information. Don't be shy, there are no secrets on the Internet. Anybody can find anything about any subject, there are no secrets! If you have information that others are looking for, give it to them!! They'll trust you and may even buy from you.
So, what are the end results of my new articles and website content? What did all of that that get me? An incredible amount of targeted, relevant traffic. From all over the country! Where I originally had 90% of my clients from south Florida, I know have a 40/60 ratio. 40% from outside of Florida and 60% from within Florida. I hope to increase the national even more! (While writing this article Thursday morning March 2nd I received two more requests for SEO quotes, one from TN and another from UT).
I can't possibly express how IMPORTANT writing and adding content to your website is. And I can't even imagine a more low cost method of marketing! Especially if you write the articles yourself!!
So, what are you waiting for? Find Good Keywords and then get writing!!!!
Author Information Esther C. Kane is an SEO webmaster and owner of Eckweb Designs, Inc. Specializing in affordable search engine optimization for improved search engine rankings for small and home based business websites.
Do you have questions about the Power of Good Keywords? Or SEO (Search Engine Optimization)? Contact Eckweb Designs at
This email address is being protected from spam bots, you need Javascript enabled to view it
or call us at 954.965.2872 for small and home based business websites.
Do you have questions about the Power of Good Keywords? Or SEO (Search Engine Optimization)? Contact Eckweb Designs at
This email address is being protected from spam bots, you need Javascript enabled to view it
or call us at 954.965.2872
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