Here’s a *Brick and Mortar* Comparison to consider:

What if you were to open a small store in your home town? You would have to spend thousands of dollars to stock your shelves and start up your new business. Of course you would also need to quit your present job, along with your income, and probably devote about 50 to 70 hours a week to your new venture (initially at no pay...).

Finally, your big day comes! You are ready to open for business! Throw open your doors! Greet the public!

But wait... Where are all the customers? How come they are not lining up at your doors, waiting to get in?

OOPS... We forgot to advertise!

No matter what type of business you choose, you must advertise! You are now an entrepreneur; a business owner -- not an 'employee'! You must change your entire mindset and attitude if you wish to succeed. Not everyone is cut out for this. Are you?

One of the first things you will need is a business plan. Some groundwork, goals and objectives. It's hard to hit a target if you have nothing to shoot for...

Let’s take a brief trip back to your original 'bricks and mortar' storefront business. How much overhead do you have here? How many thousands of dollars in start up costs did you spend? How many hours are you having to put into it? Are you making any profit? Getting any traffic? Able to keep up with all of those monthly expenses? Employees? Will you even BE in business six months from now? (Most are not...)

What kind of risk are you taking?

Food for thought: Are you an employee or an entrepreneur? Think about it. Research the businesses you are considering, do your due diligence and comparisons. ...Then research 'yourself...'

The good news is that there's still a ton of profitable, legitimate business opportunities online. Most require much less initial investment and risk, compared to the brick and mortar models - providing you do your homework. ...Er, you did do your homework, didn't you?

A great source of information is a good business-building ezine. Thousands are available online via the search engines, most at no cost. What to look for:

-- Specific substance and content to help grow your business, not a lot of fluff, advertising and self-promotion. (Note: There will have to be at least some, or it wouldn't be free.) -- Expert authors in their respective fields. -- Relevant and recent articles and information. -- Tips, tricks and ideas to help you save money and mistakes. -- A variety of topics to cover all the business-building basics. -- A pleasing format and reading style with minimal brain- strain. -- A good, healthy dose of fun, motivation and humor to make your experience enjoyable and keep you as a happy subscriber.

If you follow in the footsteps of your leaders and coaches, you'll be much less likely to stumble...

Do a search - kick some tires! Most legitimate ezines will protect your information and provide a way for you to stop receiving issues anytime with ease. Keep on learning and earning!

To your massive success! -- Gary, http://www.vantagepoint.ws/ l


For one of the best business-building ezines, subscribe to Gary's personal Ezine, WebBiz, today! Not only will you find everything mentioned above and more, but there's also at least two FREEBIES included in each and every issue! Knowledge, motivation, fun, freebies and more can be found at ==> http://www.vantagepoint.ws/page6.html (Everything you need to succeed - enjoy.)

About the Author
Gary's publisher of WebBiz Ezine, a valuable business building resource for ANY online business in todays market. For a complimentary subscription along with over 100 freebies, visit: http://www.vantagepoint.ws/page6.html

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